Children’s shops were Norilsk kids’ attractions
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Children’s shops were Norilsk kids’ attractions

January 20, 2022

On June 25, 1960, the first specialized store Children's World was opened in Norilsk.

#ARCTIC. #SIBERIA. THIS IS TAIMYR. Detsky Mir (Children’s World) was located first in the left wing of the central department store, which had not yet been named Talnah at that time. And a couple of years later, Detsky Mir moved into its own premises in a newly built building on Leninsky prospect, 31.

In 1966, Detsky Mir received its own name: in honor of the television character beloved by Norilsk children, it was called Severok. Around the Severok’s corner, on Dzerzhinsky street, there was its branch, which sold children’s clothing.

In 1974, another children’s store was opened – Malchish-Kibalchish (the current Fairy Tale). They also sold school supplies, clothes for kids, and toys. But the reason why the new store attracted Norilsk children was a real robot which stood at its entrance. Tall, with flashing lights and moving head, he invited shopping in a metallic voice and reminded everyone about the need to behave well.

On February 5, 1988, at Komsomolskaya, 39, the third children’s store – Malysh (Baby) opened. The Malysh’s house on Komsomolskaya street was built according to an individual project by a group of Norilsk architects headed by Anatoly Chernyshev, but the execution was a little let down. For example, due to the density of buildings, the sidewalk turned out to be too narrow, and elegant storefronts were constantly doused with spray from under the cars wheels.

According to the plan, Malysh, together with the Solnechny store, the House of Trade and the House of Justice, was to become part of the Norilsk new public center.

In previous editions of the History Spot photo project, we told that the Flowers store in Norilsk had long been an oasis in the middle of winter.

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Text: Svetlana Samohina, Photo: Nornickel Polar Division archive

January 20, 2022

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